Passion is where it all begins and ends. It’s why we became creative entrepreneurs, why we are driven to create great beauty and work, and why we continue to search for new ways to connect, to tell our stories, and to be heard. That is what I’ve been doing for creative companies large and small since 1999. My goal is to shine the light brightly on what you do, illuminate a path and take us there together using the communications and marketing techniques I’ve culled from so many collaborations.
Work With Liese
The passion that drives me is growing business through content driven marketing that puts the focus on you and your ideal client. I believe that there is no magic to marketing … just creative strategy and action. Here are some ways we can work together to make it happen.
- Brand Therapy
- Public Relations — Targeted Media Outreach
- Social Media Support – Engagement and Growth
- Content Creation – Telling Your Story
- Community Outreach – Connecting to Your Audience
- Brand Endorsement
- Shop the Story
Trained as a journalist, I was taught to never be the story, never use the word “I,” and never have an opinion when interviewing people or when writing a story. Then, social media came along and all those rules went out the window!
While devotion to crafting an exciting story remained, fresh ideas for content creation, connecting with an audience, and telling a new story entered via that same open window. It was a time of rediscovery as we began to shape and tell our own stories. On my blog, Fuel: Passions that Drive Us, I tell my own story as a creative entrepreneur. But my favorite stories are those of other entrepreneurs – what they do, how they live with focus, what passions drive them, and how we can learn from their mistakes and their successes. So enjoy the blog and take a moment to refuel!
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