Your brand is the essence of who you are.

In today’s digital age, branding is more than just a logo or a catchy tagline. For writers, it’s about defining your voice, your message, and how you connect with your audience. Whether you're an author, a content creator, or a business professional who writes, your brand is the essence of who you are and how you communicate your story to the world.

BRAND THERAPY: Marketing for Writers

Whether you want to refine your brand, hone your marketing skills, or craft your story, it's important to have a plan.

The name “Brand Therapy” was coined by a client who identified my style of marketing as collaborative and nurturing. True to the name, Brand Therapy supports you as we dive into the essence of your marketing and business challenges to build a brand identity that resonates.

Liese Gardner - branding for writers, branding for authors

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WHY MARKETING MATTERS

FOR WRITERS

Marketing is crucial for writers, even before you publish, because…

…it distinguishes you in a crowded marketplace. Your brand is your identity, your promise to your readers, and the foundation upon which you build your career. It’s not just about aesthetics; it’s about clarity, consistency, and authenticity in how you present yourself and your work.

…. it builds trust and attracts the right opportunities to you.

…it establishes and builds your audience which is an important metric for today’s publishers.

But how do you craft a brand that truly reflects your unique voice and vision?

That’s where Liese Gardner’s Brand Therapy comes in.

branding for writers, branding for authors - liese gardner

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Together we will unearth your

BRAND POWER

We will …

✔ Research your audience and identify your reader

✔ Create a compelling online presence that lets you connect with your readers in myriad ways

✔ Find the social media platform used by the majority of your readers and that also works for you and your message

✔ Start building your mailing list now so you have raving fans who are ready to buy when your book is ready

I know you just want to create and write. I know promotion feels awkward. But I can’t stress enough how important marketing is if you want people to buy and read your book or enjoy your creations.

I will be there for you as little or as much as you need. Together we will make marketing your book before it is published easy and fun!

Brand Therapy: Marketing for Writers is tailored to you and your needs.

liese gardner - branding for writers, branding for authors
branding for writers, branding for authors

Whether you’re a seasoned pro or just starting out, we'll focus your marketing energy across digital platforms through direct marketing, and clever content curation.

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BRAND THERAPY: NURTURING. INTUITIVE. ACTION-ORIENTED.

BRAND THERAPY: NURTURING. INTUITIVE. ACTION-ORIENTED.

INTRODUCING LIESE GARDNER’S BRAND THERAPY: MARKETING FOR WRITERS

A PERSONALIZED APPROACH TO

BRANDING YOURSELF AS A

WRITER

Liese Gardner - branding for writers, branding for authors

Brand Therapy, created by me, Liese Gardner, is more than just a marketing service—it’s a transformative experience designed to help writers like you find and amplify your voice. With a background in journalism and over a decade of experience in content strategy, I created Brand Therapy to build nurturing, intuitive, and action-oriented marketing strategies.

Through Brand Therapy, I work with you one-on-one to uncover the core of your message. I can be there for you as little or as much as you need to share the story that only you can tell. This process goes beyond traditional branding by integrating elements of storytelling, content strategy, and personal development.

BRAND THERAPY

WHAT TO EXPECT

  • I will work with you to understand what you want to create, exploring your personal and professional story, identifying key themes and messages that resonate with your audience and finding the right way to convey that story .

  • I will be your guide in how to create a content strategy that supports what you want to achieve. This might include blog writing, email marketing, media outreach and social media engagement, ensuring consistency across all platforms.

  • Your brand is more than words. I want to help you align your visual identity—cover art, your website, and promotional materials—with your marketing message to create a cohesive and professional image.

  • Marketing any creative endeavor takes care and nurturing, as do you throughout the process! I offer continued support to help you find your audience and connect with them in a meaningful way that is right for you.

STORYTELLING

and MARKETING

My approach to marketing is rooted in my years of writing, crafting stories of all types for publication and promotion. I’ve helped hundreds of writers and creative entrepreneurs turn their stories into powerful connectors that resonate with their audiences and stand the test of time.

Working with me, you’ll craft a brand for your creative project and yourself that is authentic and true to who you are. You’ll gain the clarity and confidence you need to share your story with the world and leave a lasting impact on your readers.

  • "Liese believed in me when I told her I wanted to write a book about my life. She read my chapters, guided me, supported me, cheered me on. She offered insights, tips and ideas for structure. She made it fun and kept me going even through the final stages. At the end of the day, I have a book!"

    Tim Green
    Author, Another Hill and Sometimes a Mountain

  • "Liese was tasked with content, design, and the overall management of the project. We were on a very tight, less than a 30-day, timeline. Not only did Liese deliver, but she was very patient and gracious along the way, navigating between all the parties involved in bringing the entire project together to meet a very tight deadline. "

    Trina Rozen, CPA
    Founder of Writersroomcpa.com

  • "When I reflect on my career and the years I have spent in the special events industry, there are a few names that come to mind who have been by my side throughout the journey. Liese Gardner is one of those names. I have been able to consistently rely on Liese as a partner, collaborator and innovator. The work she does and the inspired advice she gives always puts things into perspective for me and truly inspires me to think deeper."

    David Merrell President
    AOO Events

  • "Liese is my go-to marketing peer when developing new writing concepts or brainstorming creative food and beverage article ideas. She quickly grasps the core of any idea I’m working on and immediately offers fresh, insightful feedback. Brainstorming with her is productive and fun, as she brings many exciting possibilities. Liese’s warm and approachable nature makes every collaboration something I look forward to!"

    —KORI CARTER GILLESPIE
    Brand Marketing Strategist, Content Creator, The Catered Affair

  • "No one understands book marketing like Liese, and no one is more generous with her time and wisdom. I’m awed by the depth and breadth of Liese’s knowledge -- from social media to lead magnets, from story structure to book covers, Liese has made herself an expert. She’s also a really great ear and an encouraging friend whenever I stumble within the challenging and ever-shifting landscape of getting my voice out into the world. I’m so grateful for her mentorship."

    - Jennifer Dohr, Authentic Voice

AUTHORS + WRITERS:

Take the first step toward building your brand and legacy

Are you ready to elevate your writing career and create a brand that truly represents your voice? With Liese Gardner’s Brand Therapy, you can take the first step towards building a legacy that will resonate with your audience and open doors to new opportunities.

Schedule your free consultation today and start your journey toward a powerful and effective brand strategy.

BEFORE YOU GO

Here are five actions you can take now BEFORE your book is published! 

TAKING JUST THESE FIVE STEPS WILL HELP YOU:

✔ Become known among your target audience

✔ Look attractive to potential publishers

✔ Sell more books once you are published!

A free gift, from me to you!